Methodology: Product Photography + AI Environments
This campaign showcases the power of the Hybrid Workflow.
The Process: The coffee products were captured in-studio using traditional photography to ensure 100% color accuracy and label readability. I then used generative AI to build the surrounding environments—placing the product into cozy, atmospheric settings that didn't exist in reality.
The Value: This approach allowed the client to have multiple "locations" and seasonal vibes without ever leaving the studio, reducing production costs while maximizing visual variety.
High-resolution assets available upon request.